Privacy Policy

1. Information We Collect

When you interact with our website, we may collect:

Personal Information

• Name
• Phone number
• Email address (if provided)
• Home address
• Project details or notes

Automatically Collected Information

• IP address
• Browser type
• Pages visited
• Time spent on our website

This information helps us improve our services and user experience.

2. How We Use Your Information

We use your information to:

• Respond to quote requests
• Contact you regarding your project
• Schedule appointments
• Provide customer support
• Send text messages for the categories you choose
• Improve our website and marketing efforts

3. Communication & SMS Consent

Submitting a quote or contact form does not by itself opt you into text messages. Our forms provide separate, optional choices for non-marketing texts and marketing texts. Neither box is selected in advance, and you may submit the form after choosing one, both, or neither.

If you choose non-marketing texts, Wasatch TruLight LLC may send messages about quote requests, appointments, service, and installation updates. If you separately choose marketing texts, we may send special offers, discounts, and service updates.

Message frequency may vary. Message and data rates may apply.

Consent to receive text messages is not a condition of purchase. Reply “HELP” for help or “STOP” at any time to opt out. After you reply STOP, we will not text you again unless you opt back in.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

You can opt out at any time by replying “STOP” to text messages or contacting us directly.

4. Sharing of Information

We respect your privacy.

• We limit use of personal information to the purposes in this policy
• We may share information with trusted service providers only as needed to operate our business (e.g., CRM or scheduling tools)
• We may disclose information if required by law

5. Data Security

We take reasonable steps to protect your information from:

• Unauthorized access
• Disclosure
• Misuse

However, no method of transmission over the internet is 100% secure.

6. Cookies & Tracking

Our website may use cookies or similar technologies to:

• Improve user experience
• Analyze website traffic
• Support advertising (such as Facebook or Google ads)

You can disable cookies through your browser settings if preferred.

7. Third-Party Services

We may use third-party tools such as:

• Advertising platforms (e.g., Facebook, Google)
• Analytics tools
• CRM or communication software

These services may collect data in accordance with their own privacy policies.

8. Your Rights

You have the right to:

• Request access to your personal information
• Request corrections or updates
• Request deletion of your data
• Opt out of communications

To make a request, contact us using the information below.

9. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy at any time. Changes will be posted on this page with an updated effective date.

11. Contact Us

If you have any questions about this Privacy Policy, please contact: